Tyfone has also announced that Orange County’s Credit Union (OCCU) has made mobile banking available to its 79,000 members using Tyfone’s u4ia platform (MPW 125). OCCU leveraged Tyfone’s professional services to deploy mobile banking services initially, with NFC contactless mobile payment capabilities under consideration.
Within the first two weeks of the launch almost three percent of the member base have already signed up for this mobile service with over 55% of the active mobile banking members using at least two out of the three modes (SMS, App, and mobile web).
‘Mobile is one of the service delivery platforms of the future, and Tyfone made it easy for OCCU to deliver mobile banking today,’ comments OCCU CIO Laura Thompson. ‘As OCCU looks to the future, we see mobile banking as a mission critical component of our service delivery strategy. Tyfone’s mobile banking platform allows OCCU members to have access to account information from the widest variety of mobile and online interfaces, making OCCU a truly accessible financial institution.’
Tyfone’s mobile banking platform was designed to increase profitability and bring credit union members and their financial institutions closer together by making banking possible from any place, any time. This added convenience grows the number of transactions and other activities made by each member, and makes it easier for financial institutions to keep members and stem attrition. Tyfone enabled mobile application store presence by making OCCU’s mobile applications available in the Android Marketplace and iPhone App Store.
According to the research firm Javelin Strategy & Research, by the year 2014 there will be over 99 million mobile banking users in the US. ‘Banks, credit unions and financial institutions around the world are seeking to harness the power and convenience created by network-capable mobile phones. Tyfone’s multi-mode mobile banking solution not only enables smartphones to be used for mobile banking, but to make any mobile phone or internet connected device become a virtual branch for our financial institution customers,’ comments Dr. Siva Narendra, CTO, Tyfone.