Wells extends text banking to all customers


Wells Fargo says that text banking is now accessible to all customers including those who have yet to enrol in Wells Fargo Online Banking. Wells Fargo is the first major financial services company in the US to offer text banking to all its customers.

“Our text banking service is now available to all Wells Fargo customers via a mobile phone, not just online banking customers. Through simple and secure text queries, text banking is the fastest, easiest way for customers to see a snapshot of their accounts,’ comments Arah Erickson, head of Wells Fargo retail mobile banking.

‘We are proud to enable access to account information through whichever channel best suits customers’ changing needs and preferences. Text banking is convenient and customers say it works well with their busy lifestyles.”

Through its research, Wells Fargo learned that customers appreciate being able to check their current available account balances while they are “on the go.” A text banking request can quickly provide customers with their current available account balances, transaction history, credit card payment information, and the address of the nearest ATM.

‘Mobile phones are becoming an integral part of our customers’ lifestyles. People want to take action immediately – whether it’s ordering a pizza, getting tweets or checking their current available account balance,’ says Wells Fargo senior VP, Secil Watson. ‘The ability to bank via text message expands financial management options for all our customers, regardless of whether they spend a lot of time in front of a computer.’